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Agent Leadership Council

A Dynamic Board of Directors

The Keller Williams ALC or Agent Leadership Council is made up of the top 20% of agents in each office. They are actively involved in the leadership decisions that make the office more productive and profitable. Their roles are to inspire, motivate, participate and listen. By having input from these associates, each office can tailor their strategies to thrive in all stages of the market.


Members of the Agent Leadership Council:

  • Develop policies and guidelines for the office (market center)

  • Associates discuss concerns they may have regarding how business is being handled

  • Set standards in the market center

  • Resolve any problems that have arisen

  • Mastermind strategies to support and grow the current office business plan

  • Be protectors of the company culture

What is ALC

The main role of the Agent Leadership Council is to be of assistance to associates in the office. New agents have lots of questions and who better to answer them than the agents who have been there and know how to handle certain situations. Also, since these ALC members are active in selling real estate, they are available to be shadowed by newer agents. There’s nothing better than watching a seasoned pro generate new business.

All agents having a say in how this company is run. They are treated as business partners rather than just a number. This gives agents a true passion for making sure Keller Williams is the best place to run a real estate business. 

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